The routledge handbook of positive communication : contributions of an emerging community of research on communication for happiness and social change /


The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from...

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Other Authors: Muñiz Velázquez, José Antonio,, Pulido, Cristina M.,
Format: eBook
Edition: 1st edition
Publication: New York [etc.] :Routledge,2019.
Physical Description: 1 recurso en línea
Clasificación CDU: 316.77
* 316.77
Edición: 1st edition
Tipo de contenido: Texto (visual)
Tipo de medio: electrónico
sin mediación
Tipo de soporte: recurso en línea
volumen
Summary: The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.
Collection: Colección de libros electrónicos de ULoyola.
Libros electrónicos en Ebscohost.
Subjects:
Cursos: Grado en Ingeniería Informática y Tecnologías Virtuales - Curso 2 - Software de Comunicaciones
Grado en Administración y Dirección de Empresas - Curso 4 - Internal Communication (Comunicación Interna)
ISBN: 9781351801591
9781138633278
9781315207759
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Sevilla - Depósito

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